This West Village restaurant featured locally sourced food, Mediterranean-inspired menu and the owners’ contemporary art collection. The identity and accompanying illustrations were influenced by the casual comfort and sophistication of 10 Downing’s Parisian bistro style. We applied design elements which included loose line drawings and art deco typography to the signage, menus, bar items and postcards to further emphasize the European aesthetic.
10 Downing
A local, NYC bistro with casual, Parisian flair